Table of Contents
Overview
Social Posting lets you create and publish posts to your Facebook page and Google Business Profile directly from Jobber, without switching between platforms or starting from scratch.
Social media visibility is hard to keep up when you're running jobs all day. Social Posting brings your Facebook page and Google Business Profile into Jobber so you can create and publish content without leaving the platform.
When you create a post, Jobber AI can help generate content from your ideas. Give it a prompt — a service you want to promote, a job you want to highlight, or a message you want to share — and it drafts post content based on your input. You review and edit the draft before anything goes live, so what goes out always represents your business the way you want it to.
Social Posting works alongside your other marketing activities in Jobber — including Job Showcase, your Marketing Plan, Reviews, and Campaigns — to help you stay visible and consistent across channels.
With Social Posting, you can:
- Create posts that promote your services and showcase your work
- Publish to your Facebook page, your Google Business Profile, or both from a single place
- Use Jobber AI to generate post content from your own prompts and ideas
- Schedule posts in advance or publish immediately
- Review and edit all content before it goes out
Social Posting availability
Social Posting is included with Marketing Suite. Add Marketing Tools to your Jobber Plan Subscription.
To check what plan you're on, navigate to the Gear Icon, then select Account and Billing. If you have any questions about your plan's features or pricing, our support team is here to help.
Included with Marketing Suite:
Included on all Jobber plans at no extra cost:
Note
The connection to your Google Business Profile through Marketing Tools is separate from the automatic connection to Google Business that surfaces your booking and request forms to customers.
The Marketing Suite connection enables you to publish content (posts, job photos, service highlights) to your social accounts. The two Google Business Profile connections work independently.
Create and publish a social post
To get started, start creating a social post. If you select either Facebook or Google and don't have them connected yet, you will be prompted to go through the connection process.
To create a new post to be shared with your social channels:
- Navigate to Marketing, then select Social Posting.
- Select New Social Post.
- Select Write your own post.
- Write your post in the text field.
- Select the social channel where this should be posted (either Facebook or Google). If you have not connected that social account yet, you will be prompted to connect it to Jobber.
- Add photos if needed.
- Select Publish now to post immediately, or select Schedule to choose a date and time.
Schedule a social post
To schedule a post for a future date:
- Navigate to Marketing, then select Social Posting.
- Select New Social Post, then write or generate your post and add any photos.
- Select Edit.
- Select the social channel where this should be posted (either Facebook or Google).
- From the review screen, locate the Schedule Date section, then select Edit.
- Select the date and time for this post to be published, then select Save Edits.
- Select the Schedule button (which will now display the scheduled date) to schedule this social post.
Your scheduled posts appear in the Scheduled section of the Social tab. You can edit or cancel a scheduled post before it publishes.
Edit or delete a social post
To edit a social post:
- Navigate to Marketing, then select Social Posting.
- Select the post you want to change from the list.
- Select Edit.
- Make your changes.
- Select Save.
To delete a social post:
- Navigate to Marketing, then select Social Posting.
- Select the post you want to delete from the list.
- Select Delete Post.
- Confirm the deletion.
Note: Once deleted, social post can not be recovered.
Connect your social accounts to Jobber
In order to post to social media, you first need to connect your social accounts to Jobber:
To get started, start creating a social post. If you select either Facebook or Google and don't have them connected yet, you will be prompted to go through the connection process.
Connect Facebook
To connect your Facebook page to Jobber:
- Navigate to Marketing, then select Social Posting.
- Select New Social Post.
- Select Write your own post.
- Write your post in the text field.
- Select Facebook as social channel where this should be posted. You will be prompted to connect Jobber and Facebook, click Connect Account.
- Click Connect to Facebook to start the connection process.
- You'll be asked to allow Facebook to access your Jobber account, click Allow Access.
- Log into your Facebook account with your business account credentials.
- Sign in with the Facebook account that manages your business page.
- Select the Facebook page you want to connect.
- Select Connect.
Connect Google Business
To connect your Google Business page to Jobber:
- Navigate to Marketing, then select Social Posting.
- Select New Social Post.
- Select Write your own post.
- Write your post in the text field.
- Select Google as social channel where this should be posted. You will be prompted to connect Jobber and Google, click Connect Account.
- Sign in to your Google Business account, by entering your email address or phone number. You may need to verify through two factor authentication.
- You'll be asked to allow Jobber to access your Google account, click Allow Access.
- Select with Google account should be connected to Jobber, then select Connect. This must be a verified account.
Post a Job Showcase
When you publish a Job Showcase, Jobber builds the post from your showcase photos and description automatically. You can review and edit the post text before it goes out.
To create a job showcase:
- Navigate to Marketing from the side navigation menu, then select the Job Showcase tab from the top of the page.
- Select the New Job Showcase button.
- Select a job from either the recommended jobs tab or the all jobs tab, then select Next. The recommended jobs are ones where Jobber AI has identified high quality photos and descriptions.
- Review the post, including the content, the scheduled date, and the social channel where it will be posted. Make any updates needed.
- Select Post now to publish to your selected social channel.
Jobber uses the showcase photos and description to build the Facebook post automatically. You can edit the post text before confirming.
For instructions on creating a showcase, check out our Job Showcase article.
View your social post history
The All social posts table displays all posts created in your account. The following columns appear in the table:
- Content: The title or description of the post
- Created by: The team member who created the post. Posts recommended by Jobber AI will show Jobber in this column. Learn more about recommended social posts.
- Status: The current stage of the post. See "Understand social post statuses" for a full list of social post statuses.
- Channel: The social media platform the post targets, for example Facebook or Google.
- Last Updated: The date the post was most recently changed.
Select a post from the list to view the content and details.
Filter and search your social post list
Use the filters at the top of the table to narrow down your post history. The following filters are available:
- Created By: Show posts created by a specific team member. Select All to view posts from everyone on your team.
- Status: Show posts at a specific stage. Select All to view every status.
- Channel: Show posts for a specific social media platform. Select All to view posts across all channels.
Use the Search bar to find a specific post by name.
Understand social post statuses
Each post in your social post list has a status that tells you where it is in its lifecycle:
- Published: The post is live on your Facebook or Google page
- Scheduled: The post is confirmed and will publish on the date and time you selected
- Draft: The post is saved but not yet scheduled or published
- Recommended: Jobber identified this as a good candidate for posting
- Missed: A Recommended post that was not published within its suggested window
How recommended posts work
Jobber reviews your recent jobs and activity to identify content worth posting to your social accounts. These appear as Recommended posts in your social posting tab within Marketing.
A Recommended post includes a suggested topic, timing, and a draft you can edit before publishing. You don't need to start from scratch.
To act on a Recommended post:
- Navigate to Marketing, then select Social Post.
- Open a post with Recommended status.
- Review the suggested content and edit as needed.
- Select Publish now or Schedule to post it.
If a Recommended post passes its suggested timing without being published, its status changes to Missed. You can still publish a Missed post at any time.
Add a social post to your Marketing Plan
To include a social post as a scheduled activity in your Marketing Plan:
- Navigate to Marketing, then select Marketing Plan.
- Select Add activity.
- Select Social post as the activity type.
- Complete the post details and select a publish date.
- Select Save.
Learn more about Marketing Plan.